![]() SEO competitor analysis refers to gathering information about your competitors’ sites and using that data to improve your website’s results. Why Are SEO Competitive Analyses Important?Ĭompetitive analysis is a core part of any SEO strategy. This helps us understand where we stand in Google, where our competitors stand, and exactly what we need to do to close that gap. When working with a new client, one of the first things I do is conduct an SEO competitive analysis. If you want that number 1 spot in the Google SERPs, it means knocking the website that is currently there out of its position. Your SEO efforts don’t exist in a vacuum. When it comes to search engine optimization (SEO), this is doubly true. ![]() If you’re in the business world, you know that understanding your competition is an important factor in your success.
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